Carrefour Kids Club – DCC
RELY was invited to pitch on a new Concept Area for Carrefour in one of their flagship outlets.
The brief was to implement something never seen in the region before that would set Carrefour apart from the competition and show their forward-thinking approach to the consumer experience.
Client hailed RELY for nailing the concept in the first round of conceptual designing, and with a couple tweaks and changes, RELY was named as the awarded company, both from presenting in the most efficient, creative and professional manner, as well as executing and superseding all requirements in the brief.
In July 2017, the first Carrefour Kid’s Club was opened in the UAE, at the Deira City Centre Store.
The success of the project has been measured with total overall growth in toy sales sector and increased market share.
It’s projects like these, that cement RELY Industries at the forefront of quality and innovation on a global level.